Smith Plumbing was spending $2,800/month on Google Ads with no call tracking, no conversion data, and an estimated 2.1× ROAS. Their previous agency couldn't tell them what was working.
We rebuilt their entire Google Ads account from scratch with full call tracking and attribution, launched Google Local Service Ads, and created dedicated landing pages for emergency plumbing, drain cleaning, and water heater services.
Immediate Impact
Within the first 30 days, Smith Plumbing saw a 42% reduction in cost per qualified call. The LSA campaigns went live in week 2 and immediately generated leads at $31 per verified call.
By month 4: 8.4× Google Ads ROAS, $31 average cost per LSA call, and total revenue from Google advertising grew 210%. They increased their ad budget from $2,800 to $5,500/month based on documented ROI.
★★★★★
"Our previous agency couldn't tell us what our ads were doing. RyzUp showed us our exact cost per booked job. Now we know every dollar we spend on Google brings back $8.40. We've doubled our ad budget."
James Smith
Smith Plumbing & Drain · Dallas, TX